In 2015 I moved to Dubai and launched a digital agency with an amazing group of people. We worked with top luxury brands. As thrilling as the experience was, I knew that when I returned home to Toronto I wanted to use those same digital marketing methods that worked for Grey Goose and Parfum M Micallef, to help jumpstart your entrepreneurial journeys and make a real impact.
Small business owners with big dreams can change our communities.
Your online audience is already scrolling, I'd love to work with you to turn them into customers.
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74% of consumers
say representation in marketing from the brands they engage with is important to them (Suzy Crowdtap Audience). My team and I create intentional digital strategies and custom content for brands that are ready to prioritize inclusivity and allyship.
While all the good intentions are there true allyship is weaved throughout your entire business, from the team members at the table, internal practices, copy on your website, to the content that you're sharing on social media; allyship requires a holistic approach in order to avoid being performative.
My values and approach are simple.
I, AND PEOPLE THAT LOOK LIKE ME, HAVE BEEN EXCLUDED FROM TOO MANY TEAMS, STRATEGIES AND MEDIUMS.
WE DESERVE BETTER, SO I'M MAKING IT BETTER.
Everyone deserves a seat at the table. More importantly, everyone deserves a comfortable space for that seat. Real people cannot be served through a cookie-cutter approach. This is why I prioritize QTBIPOC individuals and the importance of serving, educating, and amplifying the voices of our communities. Each of my clients deserve and require customized paths to their goals.
Any successful relationship is founded on trust. If you have a request that is outside of my wheelhouse, I will refer you to someone within my network who can complete it. Weekly update meetings, ongoing status emails, and a next business day response time is how I keep communication open and timelines clear.
Perhaps it’s the stubborn Taurus in me, but I am the same person, deliver the same quality, and uphold the same standards regardless of who is in the room. Though every individual deserves a customized (equitable) approach, I hold each project in the same regard.
More about me...
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Introducing a self-paced content production course